Summary
THE World Cup is here and the streets are awash with St George's flags while the pub industry is looking forward to a much-needed shot in its drinking arm.
We are also, inevitably, being swamped with tie-in products across all markets; everyone wants a slice of our cash.See the full content of this document
Extract
Fast and Furious ; Pure Football (Xbox 360)
The videogame industry is no different. We have already had the superb FIFA World Cup 2010, which offers s...
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